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Lead Follow-Up
Lead Follow-Up, available on Salesforce.com, automates email-based drip campaigns to nurture leads, using easy-to-set-up templates and business rules. Drip campaigns can be based on leads, opportunities, accounts, contacts, and tasks. Lead Follow-Up allows you to insert questions into email messages by which you can get feedback from prospects and customers, updating Salesforce automatically and in real time. Lead Follow-Up uses the technology of BizConnector (www.bizconnector.com).

 

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